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January 12–13, Dallas, Texas, United States

Pega 2027 Sales Kickoff

Join us for an exclusive partner event where you’ll discover how to leverage Pega’s latest solutions to drive growth and close bigger deals.
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We’re excited to welcome you to Pega’s Sales Kickoff in Dallas, Texas!


Hear directly from Pega’s leadership about market trends and new capabilities. Participate in hands-on partner learning sessions. Network with peers facing similar challenges. Discover how to position Pega solutions to your clients for maximum impact and revenue.
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When

January 12–13, 2027



Where

Sheraton Dallas Hotel
400 Olive Street
Dallas, TX 75201
United States

 sheraton dallas hotel
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What to expect

Day 1

Tuesday, January 12: Inspire, Insight & Interact

8:00 AM – 12:00 PM

Arrivals

12:00 PM – 1:00 PM

Lunch

1:00 PM – 3:30 PM

Keynotes & Product Updates
Hear from Pega Leadership on market trends and Pega’s innovation roadmap

4:00 PM – 8:30 PM

Partner Networking, Hands-On Experience & Reception
Connect with peers and leadership in a relaxed setting

Day 2

Wednesday, January 13: Enablement

8:00 AM – 9:00 AM

Breakfast

9:00 AM – 5:15 PM

Partner Seller Learning & Breakout Sessions
Deep dives into sales techniques, product positioning, and deal strategy

After 5:30 PM

Departures
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ready to Join

Ready to join?

Secure your spot at the Pega 2027 Sales Kickoff.
Deadline to register is December 18, 2026.
Space is limited for this exclusive partner event. Invitations are not transferable and should not be forwarded to team members
Questions? Email [email protected]
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Additional information

Hotels & travel

  • Pega’s 2027 Sales Kickoff will be held at the Sheraton Dallas Hotel.
  • You are welcome to book a room at the hotel of your choice.
  • If you wish to stay at the Sheraton, please follow the directions in your invite email. The deadline for booking at the Sheraton, with the discounted room rate, is December 18th. The discounted rate is subject to availability on a first-come, first-served basis.
  • Please note, you will be responsible for all room charges. Additionally, any fees charged in the case of cancellation will be assessed to the registrant.
  • Partners are responsible for booking and paying for flights, ground transportation, and lodging. As part of the conference fee, Pega will provide lunch and dinner on Day 1, and breakfast and lunch on Day 2. This meal provision is only for event sponsored meals.

Business case for attending Pega 2027 SKO

Discover how SKO 2027 can help you accelerate revenue, expand strategic accounts, and grow a more valuable Pega practice.

Learn more >

Looking for something? Contact us or visit our partner support page.
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