It’s hard to believe it’s been 75 days since PegaWorld 2025! While you’ve been enjoying the summer, we at Pega have been busy advancing the announcements shared during the Partner Summit (we've been enjoying the summer a bit, too, of course).
Here’s an update on what’s live now and what you can act on today (and I’ll maintain a consistent flow of information to keep you all in the loop and maintain the momentum):
I. Blueprint
What we announced:
Blueprint is now the starting point for every partner-led transformation. They (Pega GenAI Blueprints) will fundamentally improve how you develop opportunities with clients and help them reimagine, design, and deliver solutions. In minutes to hours, you can move from imagining the art of the possible to designing real applications that are predictable, reliable, and auditable.
I cannot overstate the opportunity that Blueprints enable – and similarly, I can’t overstate the importance of developing a Blueprint-centric culture with our Partners. This is the opportunity to leverage true, enterprise-capable GenAI to deliver real outcomes for clients and establish the foundation for a managed, predictable Agentic AI future. We all want to be leaders in applied Generative and Agentic AI – this is how you do it.
What you can do today:
LEARN AND SHARE
- Use, experiment, and brainstorm with Blueprints regularly – every day if you can. Blueprint technology advances rapidly, and those who stay ahead will have the greatest success.
- Share your Blueprints with your peers throughout your organization – help build the culture of thinking differently to build overall capability.
- Learn best practices via the latest Pega Academy course
- Join the Expert Circles collaborative community focused on Blueprint and App Design
USE AND SHOW VALUE
- Learn and practice using Blueprints in client conversations and engagements. This will simplify the discussions and make it easier for clients to envision and understand the value you provide.
- Explore how other partners are using Blueprint to enable faster outcomes for clients
- Use the Blueprint Estimator Tool to size delivery efforts quickly and consistently
PERSONALIZE WITH YOUR BRAND AND EXPERTISE
- Up your game by branding Blueprint for your teams to use with clients
- Activate your IP through branded templates that are available across your organization
- Global Elite partners can apply to integrate their data and IP and create a customized Blueprint experience through Partner-Powered Blueprint
I create Blueprints regularly, some for work – some for fun, and I encourage you to do the same! My latest brainstorm creation is for an application that helps manage the use of Blueprints in a structured sales process via MEDDPICC methodology (full document available here).
II. Transparent Marketplace Pricing & AWS Strategic Collaboration Agreement (SCA)
What we announced:
We announced the availability of standardized pricing through AWS Marketplace to eliminate negotiation delays and empower partners to bundle services with Pega solutions. Following PegaWorld, we also announced a Strategic Collaboration Agreement (SCA) between Pega and AWS to accelerate legacy modernization. Together, these advancements will help accelerate customer discussions and allow you to develop consistent, repeatable offerings that clients can easily procure.
What you can do today:
- Quote with confidence using fixed pricing tiers
- Bundle your services and IP with Pega offerings
- Enable instant transactions—no redlines, no delays
- Leverage AWS Marketplace for faster procurement and consolidated billing
- Tap into SCA funding programs to support client modernization
- Use Blueprint + AWS Transform to accelerate legacy transformation and retire outdated systems
Explore the live AWS Marketplace offer
Learn more about our partnership with AWS, including funding opportunities
III. Pega Partners Program 2026
What we announced:
We unveiled a simplified, GenAI-ready partner program designed to help you grow faster and deliver greater client impact. Built around your feedback, the new program streamlines engagement, automates advancement, and focuses on outcomes—not requirements.
What you can do today:
- Review the 2026 Program Introduction Guide, including updated Practice Health Check and simplified distinction criteria
- Join the webinar series to get a head start on your 2026 goals
These updates mark a strategic shift in how we enable our partners—making it easier to lead with your expertise, accelerate client outcomes, and differentiate in the market. We’re just getting started, so expect the pace of innovation to continue (and accelerate)!
For questions or help getting started, reach out to your Partner Management team or contact https://partners.pega.com/portal/contact.
Thanks!
Dan Kasun
Global Head of Partner Ecosystem
Pega